Today I thought we should look at an international fashion designer who is making huge waves in his home country and even internationally.
His unique dark gothic style has gained serious reputation and grows a cult following.
This progressive Japanese designer goes by the name Tatsuro Horikawa and runs the up and coming Julius fashion label.
So, how to define Tatsuro Horikawas’ Julius style.
Basically, in a nutshell his style is made up of primarily dark colours (predominantly black), which are expressed in flamboyant gothic formations.
One would think that that with just the use of black the designs would be limited and seemingly blend together into a blur, however his attention to detail and varied use of texture ensures that each piece of clothing has its own voice.
Tatsuro Horikawa started his first design company back in 96’ which was called Third Stone, the year after his first fashion label called Nuke was launched and did extremely well, that was until the rise of his next project called Julius which actually started as an art project which dealt with presenting audio and visual presentations for fashion collections and a host of different art shows.
The Julius label then exploded from there and became a full on fashion project that is inspired with the creativity and innovation of Horikawa.
The Spring/Summer collection of 2004 was the first amalgamation of both the Julius clothing and their considerable audio/visual might, which was showcased during the Tokyo Collection.
These days Tatsuro Horikawa and his Julius brand are a mainstay of the Japanese fashion scene and has even branched out to the rest of the world causing quite a stir with his more outlandish dark gothic style.
Tatsuro has more recently become a newcomer to the Paris fashion scene and has seemingly fallen in line with the androgyny of the latest European styles, that is he and the other top designers like Yves Saint-Laurent have begun blurring the line between what is stereotypically men’s and women’s fashion.
Tatsuro dressed his models in extra long tunics and used see through material for their shirts, which gave an extremely feminine touch to the rest of his typical style which we can consider very manly, such as aviator hats and big fat biker boots.
So much like Yves Saint-Laurent, Julius has started introducing fabrics that have started to open up the fashion market and perhaps influence styles in the future that will see men wearing such fabrics as silk voile on a regular basis.
I don’t see this style becoming mainstream for the next few years, indeed down here in SA these kinds of looks you may only be able to get away with in Cape town, and even then it would be at select functions and open minded environments.
Tatsuro Horikawa may not be well known down here in South Africa just yet, but just wait, his dark gothic style will soon creep down here and make its influence felt.
Horikawa insists that his designs are not only something to compliment a person’s wardrobe, but the person themselves…perhaps it’s quite a pretentious statement in some philosopher’s eyes, but for a person who defines themselves through the fashion they wear…perhaps it’s just their cup of tea….or rather dark black coffee.
Keep an eye out for Julius fashion with its hard (yet soft) lines and attitude.
What about all you fashion gurus out there….is Tatsuro Horikawas style just a rehash of a rehash…or is there something more to this Japanese fashion staple?